Topolino
Cleverly housed in a chocolate coloured shipping container, Topolino (little mouse) is a gelateria of proudly italian heritage. We created a visual identity that heros a palette of pastel, gelati hues and timeless typography. Uniting the different brand experiences is a pocket-sized, playful mouse icon — that expresses the pure joy of sharing gelato.
Visual identity
Brand guidelines
Environment
Signage
Uniform
Packaging
Merchandise